Dooya approached us with the requirement to modernise their online presence and increase visibility for their smart automation products. Their previous website lacked a structured user experience and was not fully optimised for search engines or lead generation.
The project began with a complete website revamp focused on creating a clean, modern, and professional design that reflected the brand’s position in the smart automation industry. We redesigned the website layout to improve navigation, product presentation, and mobile responsiveness. Special attention was given to making product categories such as smart curtain motors, blinds, and motorised solutions easy to explore for potential customers.
Along with the website redesign, we implemented SEO strategies to improve the website’s ranking on Google. This included on-page & GMB optimisation, keyword targeting, technical improvements, content structuring, and performance enhancements. Our SEO approach focused on increasing organic visibility for industry-related searches and attracting relevant traffic from users actively searching for smart curtain and blind automation solutions.
To generate faster business results and targeted inquiries, we also managed Google performance marketing campaigns. The campaigns were strategically optimised to reach customers searching for automation products and smart home solutions. By focusing on high-intent keywords and conversion-driven ad strategies, we helped the brand attract quality leads and improve overall campaign performance.
The combination of website revamping, SEO optimisation, and Google performance marketing helped Dooya create a stronger digital identity and improve customer engagement across online platforms.